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Resources For Attorneys
Infusing The AIDA Technique Into Your Sales Letter - posted: August 9, 2005 - author: Riki Trafford - A promotion has the best impact when you start with a four-part strategy referred to as AIDA by marketers. Do your promotions carry the impact you crave? The first step in planning a great campaign is to consider how AIDA fits into it; otherwise, you'll fall short every time. click here for full text.
Five Tests Every Press Release Must Pass - posted: August 30, 2005 - author: George McKenzie - I've been working in radio and TV full time or part time since 1972, and that means I've seen thousands of press releases. I never threw one away because it didn't fit the "classic" or "standard" format you hear about so often. A journalist -- especially a journalist click here for full text.
Effective Ad Copy Is The Core Of Successful Internet Marketing - posted: August 10, 2005 - author: Desmond Mantor - All marketing boils down to communication whether it is traditional or not. Advertising is meant to convey to potential customers some benefit for choosing a company product or service. There are lots of competitors out there and all click here for full text.
Copywriting for Search Engine Results - posted: August 30, 2005 - author: Tina Valiedi - Copywriting is basically the best advertising for such means as newspapers, websites, and more. It means, getting an impressive and clear message out to all your readers or audience, for the end result you need. Great copywriting will get your reader~s attention. click here for full text.
Prove It! The Power of Testimonials - posted: August 30, 2005 - author: Riki Trafford - Go ahead - toot your own horn! But, do it via someone else's words. While it's great to say you're wonderful and offer so much of value to your visitors, your claims holds much more credence when it comes from a source outside yourself. Testimonials are powerful tools click here for full text.
Using Text Based Advertising - posted: September 7, 2005 - author: Scott F. Geld - You know already that marketing is a very important of any business or corporation. Whether you are selling a product or a service, you need to be able to market it properly so that potential customers know about your business. The more successful your marketing, the more people will know about you click here for full text.
Obtain Profits By Increasing Sales Conversions - posted: August 30, 2005 - author: Tina Valiedi - Increasing the number of your sales conversions is critical to ensuring the success of your business because every customer you turn into a buyer affects your bottom line. As an example if you have 100 potential customers examine your product and 5 of them click here for full text.
Press Release Writing Tips - posted: August 30, 2005 - author: Michael Iwasaki - When you write your press release, keep your target audience in mind. At the same time, keep in mind that part of your audience will be an editor, reporter or journalist. This is important as these are the individuals that will publish your story if it is interesting. This will give click here for full text.
Are Your RSS Feeds Auto Discovery Friendly - posted: August 31, 2005 - author: Lynette Chandler - Don't know; what is auto discovery? To understand auto discovery you first need to understand how it works. If your blog or web page is auto discovery enabled when someone lands on your page, the browser will notify the reader you have an RSS feed available. click here for full text.
Marketing with RSS and Blogging Technologies - posted: September 4, 2005 - author: Mark Vandorone - Every day more and more restrictions are being placed on email marketing. It is not unusual for email marketing campaigns to suffer from ISP blocking, which result in over 40% of email being marked as unread, trashed or returned. These factors have motivated internet marketing experts to devise newer ways of getting their message across. click here for full text.
Write Compact Google AdWords - posted: September 4, 2005 - author: Riki Trafford - A newbie to Google Adwords will discover that these ads are sponsored ads loaded with keywords that are located on a Google Results page in the top two positions or along the right-hand side. Advertisers are charged a fee by Google (from five cents to 10s of dollars) whenever click here for full text.
Writing Great Headlines - Get Attention - posted: September 6, 2005 - author: Tina Valiedi - Writing a great headline will help get your material read. If the headline that you write doesn't attract attention, then your article probably won't get read. The key is to write a headlines that is short and bold. click here for full text.
For more marketing articles see pages: 1 | 2 | 3
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